Music & audio branding for an advert
For this project, the production agency Easy contacted us to produce the soundtrack for an advertising short film for the brand Wookids, specialized in the design of playful furniture for children.
The images of children running and playing in natural landscapes called for a catchy and feel-good song.
In agreement with the client, we first composed a modern and catchy instrumental draft with groove and soul accents.
We then called the soul / jazz singer Zebra to add her magical voice to the track. She wrote the lyrics in English and together we defined the melodic direction and interpretation.
The film concludes with an audio logo that highlights the brand’s sound identity while recalling the sound elements of the song.
The end result is a cheerful song with pop accents, tailored to best reflect the film and the identity of Wookids.